261 Is a Podcast Coach Worth It? Here’s How to Know
Is a Podcast Coach Worth the Money? A podcast coach is worth the money when your podcast has a clear purpose tied to business growth, authority, lead generation, or revenue. If your podcast is simply a hobby, you can often learn through trial and error over time. But...
260 Scripted vs Unscripted Podcasts: Why Neither Works (And What to Do Instead)
Should You Script Your Podcast or Not? Most podcasters assume they have two choices: script their podcast or just start talking and see what happens. In reality, neither approach works well on its own, especially if you are using podcasting as a marketing tool for...
256 How to Be More Confident on Your Podcast (Even If You’re Just Starting)
How do you boost your podcast confidence? To become more confident as a podcast host, shift your focus away from yourself and toward serving one specific listener. Confidence doesn’t come from becoming a perfect ‘radio’ version of a podcaster. It comes...
255 How a Podcast Builds Authority (And Why It’s More Than Just Content)
How a Podcast Builds Authority (And Why It’s More Than Just Content) How does a podcast build authority? A podcast builds authority by consistently documenting your thought leadership, clarifying your perspective, strengthening your online presence, and accelerating...
254 The Podcaster’s Ultimate Guide to Co-Hosting a Podcast
Should You Have a Co-Host on Your Podcast? A podcast should only have two or three hosts IF the co-host dynamic is intentional, structured, and clearly serves the listener. Otherwise, you’re better off hosting solo. As a podcast coach, I see co-hosting disasters all...
253 How to Build an Efficient Podcast Production Process That Saves Time
What is Efficient Podcast Production? If your podcast feels like a lot of work for very little return, the problem is usually your production process. The podcast production process includes everything from episode idea to research, writing, recording, editing,...
252 How to Start a Podcast for Your Business in 2026 Without Wasting Time or Money
What’s the Best Way to Launch a Podcast For Your Business in 2026? If you’re starting a podcast for your business, the first step is clarity: what role the podcast plays in your business, who the ideal listener is, and what you want them to do after they listen....
251 Your Podcast Mic Is Probably the Problem (Here’s Why)
If you think your podcast sounds “fine,” this post is for you. As a podcast coach, I’ve helped hundreds of podcasters over the years, and I can tell you this with confidence: a mic can jeopardize a show’s impact and the host’s authority. More...
249 Proven Results: Two Case Studies That Show How Podcasting Generates Sales
Proven Results: How Intentional Podcasting Builds Authority, Generates Leads, and Converts with Ease As a podcast coach, I know entrepreneurs want their podcast to “build authority,” “generate leads,” and “convert with ease.” Sounds great, but what do this actually...
245 5 Types of Podcast Coaches (and How to Pick the Right One)
There are a lot of podcast coaches out there. You might be wondering if you need a podcast coach. That’s a good first question, but the next question should be, “What kind of podcast coach do I need?” Wait, there are different kinds of podcast...
244 Podcast vs. YouTube Channel: Which is Better for Your Business?
Should you start a podcast or a YouTube channel? Which platform is better for marketing your business? Is podcasting or YouTube better for building authority? And which one actually helps you get clients? These are the kinds of questions entrepreneurs ask me all the...
243 How Many Listeners or Downloads Makes a Successful Podcast?
Most podcasters think success means hitting thousands (or even millions) of downloads. But that’s a myth. You don’t need Joe Rogan or Call Her Daddy numbers to grow your business with a podcast. According to Buzzsprout’s 2025 global podcast statistics, half of the top...
242 Should You Do Interview or Solo Podcast Episodes? (The Great Podcast Format Debate)
If you’re podcasting for business, at some point you’ve probably wondered: What’s the best podcast format — interview or solo? I’ve coached hundreds of entrepreneurs through this exact decision, and here’s the truth: your podcast isn’t about you. It’s about your...
240 Why You Might Not Be the Perfect Person to Host Your Podcast
Most people who want to start a podcast for their business begin with a simple question: “Do I want to host a podcast?” But if you want your podcast to actually support your business goals, that’s not the right question to start with. A better one is: “How can a...
238 How to Bridge the Trust Gap with Your Podcast
How to Bridge the Trust Gap with Your Podcast Trust is in short supply these days. With AI-generated everything flooding our feeds, it’s getting harder and harder to tell if there’s a real, living, breathing human behind the message. Generic blogs,...
237 Should You Write a Book or Launch a Podcast to Grow Your Authority?
Podcast or Book First? How to Choose the Right Path for Your Thought Leadership So, you have a big idea and you want to share it with the world. Do you write a book? Or do you start a podcast? This is a common conundrum among entrepreneurs and aspiring thought...
232 Are You Using the Wrong Podcast Format? Here’s How to Fix It
Choose the Right Podcast Format for Your Business Your podcast format shouldn’t be a default setting. If you want your podcast to help grow your business, boost authority, and generate leads, then your format has to be chosen with intention. In this episode, I...
231 Want to Start a Podcast? Here’s What You Actually Need to Succeed
Don’t Start a Podcast Without a Plan: How to Launch a Podcast That Grows Your Business in 2025 So, you’re thinking about launching a podcast for your business in 2025? Love that for you. But let me be real—if your plan starts and ends with buying a microphone, you’re...
228 3 Essential Places Your Show Needs to Live for Podcast Discoverability
Your podcast is live. You’re publishing episodes. You’re putting in the work. But… are people actually finding your show? If your podcast downloads aren’t where you want them to be, there’s a good chance you’re making one critical mistake: You’re hiding your podcast....
221 How to Turn Your Podcast Intro into a Podcast Promise (and Why You Should!)
How to Start Your Podcast with a Strong, Listener-Grabbing Intro Today, I’m tackling something that could make or break your listener retention: your podcast intro. Every podcaster knows they have just 30 seconds to convince a new listener to stick around, but I still...
208 How the Interview Podcast Model Could be Hurting You
If you have a podcast where you interview guests, STOP. When you decided to get into podcasting you thought, it would be a great way to build your authority, grow your visibility, and improve your conversions. Awesome. And then you looked at the other podcasts out...
200 What Are Successful Podcasters Doing to Win at Podcasting?
I’m taking a moment to celebrate a special milestone – our 200th episode! It’s been an incredible 7-year journey, and I want to share some valuable insights from this experience that can help you turn your podcast into a marketing machine for your...
195 Your Podcast’s Critical First Impression (and How to Nail It)
As the saying goes, you only get one shot at a first impression, and I recently had an eye-opening experience that reinforced this idea. Today, we’re going to explore the importance of being discoverable in your niche and ensuring that you don’t blow that...
194 5 Mistakes Podcasters Make with Their Microphone (and How to Fix Them)
You might already think your podcast sounds pretty good, and that’s fantastic. But in this episode, I want to check on a few common mistakes that I hear even experienced podcasters making… maybe you are too and we can instantly take your audio quality to...
193 5 Content Hacks So You Never Run Out of Podcast Episode Topics
I’m afraid I’ll run out of podcast episode topics… ” This is what one entrepreneur told me about why they haven’t started their podcast yet. And I get it, the fear of not having what I call ideas-endurance is very common....
191 Top 5 Productivity Tips You Should be Doing Right Now with Your Podcast
Do you ever see that reminder to work on your podcast and think, ‘What? Again? Didn’t we just do this?’ I hear it all the time… once a thrilling endeavor, the podcast starts to feel like a bottomless pit sucking away your precious hours. This...
This Podcast Episode is 100% AI-Generated. Does it Suck?
The AI Takeover of Podcasting: The Robo-pocalypse This is how I generated it. I used: https://chat.openai.com/ . Free to use (at the time of this episode). PROMPT Write a podcast script for an ai generated voice about how podcasts can be 100% ai created and nobody...
173 How to Make Money from Podcasting
Discover Your Podcast Path to Profits I’ve met my fair share of podcasters with dollar signs in their eyes. And fair enough – podcasting takes a lot of time and energy … when you do it right. So, why shouldn’t you get paid? Why shouldn’t you want some podcast...
172 5 Sure Signs Your Business and Podcast Are Dangerously NOT Aligned
Podcasting seems like a fun idea and what-the-heck, it’ll be great for my business. After speaking with hundreds of podcasters, I’m convinced that this exact thought is what lead them to start their podcast. And I agree. It is fun. And it can be great for...
