If you created your podcast to grow your authority and your business I can relate… but can your listeners? Relatability: The Key to Building Authority You’re undoubtedly a smarty pants. An expert in your field, a thought leader, someone who knows their...
Do you ever see that reminder to work on your podcast and think, ‘What? Again? Didn’t we just do this?’ I hear it all the time… once a thrilling endeavor, the podcast starts to feel like a bottomless pit sucking away your precious hours. This...
If you’re a personal brand, and you haven’t yet ventured into the world of podcasting, this episode is tailor-made for you. But hold on, if you’ve already got a podcast, guess what? This episode is just as relevant for you. Basically, if you’re...
Want a podcast that gets action? Then never skip the call to action! It may seem like an obvious statement but I hear so many podcasters skip or butcher the call to action in their podcast. I’ve shared the importance of the Call to Action before. So, if you want...
Use These Tips to Become a Better Podcast Interviewer (and Turn Your Podcast from Good to Great) I bet you think that good podcast interviews are all about good questions. What if I told you that great interviews happen between the questions? On this episode, I...
Are you inviting a podcast disaster without even knowing it? You might be if you aren’t doing this one thing… test. Anytime a client of mine complains about bad audio I ask, much to their chagrin, “Did you test?” It’s a question that...
Your podcast on it’s own is not a marketing plan – it’s a piece of the plan. In this episode, I share another piece of the plan that not only improves your podcast ROI it can also improve your podcast. It’s email. Why Email Marketing is Your...
Unleash the Power of Engaging Guest Introductions to Level Up Your Podcast Introduction: Today, we’re diving deep into the world of guest introductions. Brace yourselves, because I’ve got some tough love to share. If your guest intros are lackluster and...
There are a lot of good reasons to podcast for your business but if you don’t know which one is behind YOUR podcast it won’t serve your listener, and that means it likely won’t serve your business either. In other words, when you’re not clear...
Your Podcast Needs to be on Youtube Now, I know what you’re thinking. “But Coach, I already have my podcast on iTunes and Spotify. Why do I need to bother with YouTube?” And to that I have a counter question, why would you limit yourself? You want...
How All Podcasters Can Keep a Positive Mindset I’m terrible at this. Nobody is even listening. Everyone else has a million downloads and I’ll never get there. I have a terrible voice. Each episode takes hours to record and I’m exhausted! I think it would be better if...
Follow this Strategy to Get More Leads and Sales from Your Podcast If your podcast is supposed to be a marketing tool for your business but it’s not working, this episode is for you. So often people get excited about creating a podcast (and who wouldn’t,...
Should you buy the Focusrite Vocaster two for your podcast? In this episode, I break down the pros and cons of this audio interface and help you determine if you need it (or if it will even work with your equipment). Before I get started, I want to state for the...
So, you’re cruising along with your podcast. It’s growing slowly but steadily. And then suddenly, it stops. You’re not losing listeners but you’re not gaining them either. You’re in a podcast rut. The good news is that lots of podcasters deal with this. It’s...
The Most Important Questions Happen Before you Hit Record Podcasters ask me all the time if they should give their guests the questions before the interview. My no BS answer is – NO Way Jose. I don’t know if it’s all of the years I spent on talk...
Why You Need to Tap into the Purpose of Your Podcasting Efforts As a podcast coach, I’ve met with hundreds of podcasters through my free 15-minute coaching sessions. Hundreds. There’s one question I always seem to be asking. And, for some reason, this question often...
The Good, Bad & Ugly of Podcasting in the Age of Artificial Intelligence (AI) If you listen to my last episode on AI and Podcasting then you know that we, the human podcast hosts, don’t have much to fear in terms of being usurped by our AI counterparts. At least...
The AI Takeover of Podcasting: The Robo-pocalypse This is how I generated it. I used: https://chat.openai.com/ . Free to use (at the time of this episode). PROMPT Write a podcast script for an ai generated voice about how podcasts can be 100% ai created and nobody...
It’s an invasion! AI is going to take all of our jobs! Grab your homestead now while you still can… Okay, so it’s not quite time to panic about how Artificial Intelligence is going to decimate the economy and take all of our jobs. But, it is time for us podcasters to...
Ready for some real talk? There are over 250 podcasts with the name ‘real talk’. I’m sure it seemed like a perfect name to the podcaster at the time. But here’s the thing – what the hell does that even mean? What kind of real talk? Real for who? About what? ...
Discover Your Podcast Path to Profits I’ve met my fair share of podcasters with dollar signs in their eyes. And fair enough – podcasting takes a lot of time and energy … when you do it right. So, why shouldn’t you get paid? Why shouldn’t you want some podcast...
Podcasting seems like a fun idea and what-the-heck, it’ll be great for my business. After speaking with hundreds of podcasters, I’m convinced that this exact thought is what lead them to start their podcast. And I agree. It is fun. And it can be great for...
Podcasters often think of their schedule when they think about consistency – and it’s true, it is important to deliver your podcast on a regular basis. But, that’s not the only way to benefit from being consistent with your podcast. In this episode,...
Podcasting is easy. Just grab a mic and go. Lots of people are making tons of money podcasting. These are lies. Or at best, half truths. In this episode, I get real with you about some of the harmful industry lies being told to podcasters. But don’t worry, it won’t...
Great content, check. Professional mic, check. But your podcast still sounds like crap? It could be where you’re recording. Let me tell you something you may not want to hear if you’ve spent a lot of money on a mic (or any money, for that matter). Even the most...
I don’t want to alarm you but, ahem, I do make mistakes. Not many. Like, maybe 5 in my whole life. But, like all entrepreneurs, I’ve learned from the ones I’ve made so in this episode, I thought I would share the ones I made when I launched my very first podcast...
Do you spend hours in conversation with your guests just to get one juicy story out of your guests? Have you ever wondered how talk show hosts and professional podcasters manage to get the best stories out of their guests in such a short time? It’s not magic. It’s...
You’ve heard of podcast fade (when eager new podcasters can’t keep up the pace and their show dies away), but I’m hearing a lot of podcast mic fade. This is when the host’s (or guest’s) voice slowly drifts off. Let’s talk about what this means to your...
Want to be the Joe Rogan of Your Niche? Here’s Your Step by Step Plan I talk to a lot of podcasters in my free 15- minute coaching calls and hands down the most common thing I hear from podcasters is that they want Joe Rogan level success in their podcasting niche. ...
Sometimes I listen to a podcast and I can almost see the questions the podcast interviewer is asking. I picture them clutching to these questions like it’s a floating door next to the almost sunk Titanic. Somewhere, someone in the podcasting world told people to...