Two ways to make your podcast more relevant to listeners How niche can you go? How niche should you go? And, how do you pull it off? Niching scares the crap out of podcasters. I think they’re afraid that if they target a smaller audience, they’ll have a small...
A case study in support of making your podcast more niche You want a big audience, right? Big audience means big success, right? What if I told you that you could be way more successful if you focused on a small audience? A niche audience? In this week’s episode of...
Take this Challenge to Improve Your Podcast Interview Skills Hands up if you start your podcast with a question like, ‘How did you get started?’ You, with your hand up, this one’s for you. There are many variations of this lazy first question but the main similarity...
Save time and your sanity when you edit your podcast. How many expletives have you unleashed during the act of podcast editing. I’m guessing a lot. I still let them fly and I’ve been editing audio for almost three decades. Editing is no joke. It can be frustrating,...
Making the right changes for the right reasons can make your podcast better. If my last podcast left you feeling like, ‘hot damn, I need to pivot!’ then let’s make sure you pivot right. In this episode, I cover how to do it and not eff it up. In case you missed my...
If your podcast isn’t serving you, you might need a major podcast makeover. Be honest. Is your podcast delivering the results you expected when you committed the time and money to creating it? Are you considering taking it for coffee and gently explaining, “It’s not...
Setting Smart Podcast KPIs that Move the Needle for your Business Mega-downloads = successful podcast, right? Not so fast, podcaster. Look, I get it. Watching your download numbers grow feels good. It’s like a whole bunch of gold stars on your homework. And,...
Here’s the best way to start a podcast interview. You’ve heard me say it before. You have seconds, SECONDS, to grab the listener’s attention. Don’t squander it with a boring first question. Picture it. A new listener has found your show. They made it through...
Reap the Benefits of Appearing on Other People’s Podcasts You’ve been invited to be on someone else’s podcast. Great. Now, don’t screw this up! It’s no secret that being a guest on another podcast is a great way to expand your reach, grow your authority, and...
Are You Lost in the Podcast Equipment Weeds? Is your podcast gear obsession a problem? http://traffic.libsyn.com/podcastperformancecoach/84_Podcast_equipment_doesnt_matter.mp3 SUBSCRIBE NOW to JUST THE TIP on your Favourite Podcast Platform! I can geek out about gear...
Are You Really Serving Your Listener Every Episode? How Listener-Centric Podcasting Serves Your Audience and Your Business http://traffic.libsyn.com/podcastperformancecoach/083_Serving_your_listener.mp3 SUBSCRIBE NOW to JUST THE TIP on your Favourite Podcast Platform!...
How to Pick the Right Podcast Music Finding music for your podcast intro and more. http://traffic.libsyn.com/podcastperformancecoach/082_-_Music_Matters.mp3 SUBSCRIBE NOW to JUST THE TIP on your Favourite Podcast Platform! What does your music say about your podcast?...
Why you Need Good Episode Titles for your Podcast Three tips that will help your podcast get found http://traffic.libsyn.com/podcastperformancecoach/081_-_Episode_Titles.mp3 SUBSCRIBE NOW to JUST THE TIP on your Favourite Podcast Platform! Yes. Confession time. Are...
How to Produce a Killer Podcast Trailer The benefits of having a promotional trailer on iTunes (Apple Podcasts) http://traffic.libsyn.com/podcastperformancecoach/080_-_Podcast_Trailers.mp3 SUBSCRIBE NOW to JUST THE TIP on your Favourite Podcast Platform! In a time...
Word on the street is SHUT THE HELL UP! Why Listeners are Turning Off Your Podcast http://traffic.libsyn.com/podcastperformancecoach/079_-_Use_Streeters_CLIPS.mp3 SUBSCRIBE NOW to JUST THE TIP on your Favourite Podcast Platform! Are listeners turning off your podcast...
Why and How to Add Man-on-the-Street Interviews Incorporate the Tried and True ‘Streeters’ Interview to Inject Life into Your Podcast http://traffic.libsyn.com/podcastperformancecoach/078_-_Use_Streeters.mp3 SUBSCRIBE NOW to JUST THE TIP on your Favourite Podcast...
How to Start an Effective Podcast for your Business The 3 Things You Need to Consider in Your Podcast For Business http://traffic.libsyn.com/podcastperformancecoach/077_Podcasting_for_your_Business.mp3 SUBSCRIBE NOW to JUST THE TIP on your Favourite Podcast Platform!...
5 Big Mistakes Co-Hosts Make in Podcasting How to avoid co-host awkwardness bleeding through your podcast http://traffic.libsyn.com/podcastperformancecoach/076_Podcast_Co-hosting_Mistakes.mp3 SUBSCRIBE NOW to JUST THE TIP on your Favourite Podcast Platform! You’ve got...
Why You Need To Know Your Podcaster Type You are in one of three podcast lanes but is it the right one? http://traffic.libsyn.com/podcastperformancecoach/075_What_type_of_podcaster_are_you.mp3 SUBSCRIBE NOW to JUST THE TIP on your Favourite Podcast Platform! There are...
074 How to Stop saying Um and Ah in Your Podcast Avoiding verbal crutches and filler words. http://traffic.libsyn.com/podcastperformancecoach/074_Stop_Saying_UmAh_and_crutches.mp3 SUBSCRIBE NOW Do you have a verbal crutch? You know that word or sound you lean on...
How to Kill a Bad Podcast Interview Breakup with a crappy podcast guest like a pro http://traffic.libsyn.com/podcastperformancecoach/073_How_to_Kill_a_Bad_Podcast_Interview.mp3 SUBSCRIBE NOW It happens to the best of us. Even the pros have bad interviews. Or,...
My Top Tips for Recording on the Road How to get the best possible sound when you’re not in your home studio http://traffic.libsyn.com/podcastperformancecoach/072_My_Top_Tips_for_Podcasters_Recording_on_the_Road.mp3 SUBSCRIBE NOW So, you’re hitting the road and...
How I Tripled My Podcast Downloads One Day An Experiment in Podcast Marketing Growth Hacks http://traffic.libsyn.com/podcastperformancecoach/071_How_I_Tripled_My_Podcast_Downloads_One_Day.mp3 SUBSCRIBE NOW It’s the holy grail of podcasting – the secret to...
Will Your Podcast Be Out in 3 Strikes? How Your Podcast May be Pissing Me (and Your Listeners) Off http://traffic.libsyn.com/podcastperformancecoach/070_Will_Your_Podcast_Be_Out_in_3_Strikes.mp3 SUBSCRIBE NOW You’ve got maybe a minute to convince a listener to...
Why You Need to Keep Podcasts Evergreen Ignore the release date. That's the point. http://traffic.libsyn.com/podcastperformancecoach/069_Why_You_Need_to_Keep_Podcasts_Evergreen.mp3 SUBSCRIBE NOW Did you happen to notice the date this podcast was released?...
Your Podcast is not Safe! Protect it from Being Pulled Why iTunes (Apple Podcasts) killed my podcast http://traffic.libsyn.com/podcastperformancecoach/068_Your_Podcast_is_not_Safe_-_How_to_Protect_it_from_Being_Pulled.mp3 SUBSCRIBE NOW My podcast disappeared from...
The Bare Minimum in Podcasting Great content won't cut it if you fail to do this 1 thing. http://traffic.libsyn.com/podcastperformancecoach/067_This_is_the_Bare_Minimum_You_Need_to_Reach_in_Podcasting.mp3 SUBSCRIBE NOW I love to talk to people about...
What to do About Podcast Burnout Is it time to take a break, change it up, or kill it? http://traffic.libsyn.com/podcastperformancecoach/066_What_to_do_About_the_Dreaded_Podcast_Burnout.mp3 SUBSCRIBE NOW Come up with another topic. Line up a guest. Make sure they...
How to Get the Most out of Your Podcast Guest Best Practices for a Pre-Interview http://traffic.libsyn.com/podcastperformancecoach/065_How_to_Get_the_Most_out_of_Your_Podcast_Guest.mp3 SUBSCRIBE NOW Confession time. Are you a podcast cowboy who just wings it with...
How to Decrease Connection Fails when Recording Stop the Madness and sound better with this 1 tip http://traffic.libsyn.com/podcastperformancecoach/064_How_to_Decrease_Connection_Fails_when_Recording_Podcasts.mp3 SUBSCRIBE NOW Are you still there? Oh, uh you cut...
