219 How to be a Great Podcast Guest (and Grow Your Audience)

219 How to be a Great Podcast Guest (and Grow Your Audience)

If you listened to the last episode on the best strategy right now for growing your podcast audience then you know it’s all about increasing your exposure by being on other people’s podcasts. In the last episode, we reviewed why this strategy works and how...
217 How to Give Yourself a Podcast Audit (and Improve Your ROI)

217 How to Give Yourself a Podcast Audit (and Improve Your ROI)

It’s Audit Time! Now, I know the word ‘audit’ might send shivers down your spine, but stick with me. This isn’t about government forms, spreadsheets or locating ancient receipts—this is about making sure your podcast is the powerhouse marketing tool...
216 How to Overcome the Fear of Niching Down Your Podcast

216 How to Overcome the Fear of Niching Down Your Podcast

Don’t Fear the Podcast Niche: Why Going Nice and Nichey Could Be Your Best Move Yet   Are you terrified of niching down your podcast? You’re not alone. I meet with a lot of podcasters and many of them hesitate, worried that narrowing their focus will limit...
214 Out of Fresh Podcast Topics Ideas? Do This Instead…

214 Out of Fresh Podcast Topics Ideas? Do This Instead…

ver feel like you’re running out of new podcast topic ideas? Maybe you feel like you’ve covered everything and your struggling to talk about something new. Well, let’s talk about why repetition isn’t just okay, but absolutely essential for your...
211 Tips for Podcast Hosts to Manage Guest Plugs Effectively

211 Tips for Podcast Hosts to Manage Guest Plugs Effectively

So, your guest wants to promote themself on your podcast… Just because everyone else is doing it, doesn’t mean you should. In this episode, I tackle a common pitfall that can derail your podcast’s flow and alienate your listeners: letting guests run...
210 3 Ways to Give Your Podcast a Refresh (without Pivoting)

210 3 Ways to Give Your Podcast a Refresh (without Pivoting)

Is Your Podcast Feeling a Little Stale? Has your podcast lost its luster? Here are 3 ways to breathe new life into your podcast without blowing up the entire thing.   1. Perform Maintenance on Key Communication Pieces First, let’s tackle the core elements...
208 How the Interview Podcast Model Could be Hurting You

208 How the Interview Podcast Model Could be Hurting You

If you have a podcast where you interview guests,  STOP. When you decided to get into podcasting you thought, it would be a great way to build your authority, grow your visibility, and improve your conversions. Awesome. And then you looked at the other podcasts out...
207 Uploaded a Podcast Episode With a Mistake? Here’s What to Do

207 Uploaded a Podcast Episode With a Mistake? Here’s What to Do

You uploaded an episode with a mistake! CRAP! What do you do? In today’s episode, I’m going to walk you step by step through the process of how to deal with an uploaded podcast episode that has little booboo in it. I know the feeling.  I make mistakes. And...
206 Is a Podcast Award Nomination a Sign of Success?

206 Is a Podcast Award Nomination a Sign of Success?

Have you ever wondered what it truly means to be a successful podcaster? Like, if you were nominated for a podcast award like the Ambies, or Webbies would that make you a successful podcaster? I ask not just because a show I edit and produce was nominated, but because...
202 What’s the Most Powerful Way to Start a Podcast Interview?

202 What’s the Most Powerful Way to Start a Podcast Interview?

Don’t Blow Your Interview with the First Question! Instead, Captivate Your Audience from the Start In this episode, I want to convince you to NEVER start an episode with a LAME question again becasue it’s killing your podcast. Have you ever used these...
200 What Are Successful Podcasters Doing to Win at Podcasting?

200 What Are Successful Podcasters Doing to Win at Podcasting?

I’m taking a moment to celebrate a special milestone – our 200th episode! It’s been an incredible 7-year journey, and I want to share some valuable insights from this experience that can help you turn your podcast into a marketing machine for your...
199 Unlocking Podcast ROI: The Power of Dynamic Ads

199 Unlocking Podcast ROI: The Power of Dynamic Ads

For the longest time, I’ve been advising against running ads in your podcast. Why? Because your show is the ad! It’s all about building that know-like-and-trust with your audience to convert them effortlessly. But hey, you clicked on this episode to find...
197 How to Tap Into the Power of Storytelling in Your Podcast

197 How to Tap Into the Power of Storytelling in Your Podcast

Ever wondered how to turn your podcast from ‘meh’ to ‘mind-blowing’? Well, have I got a story for you… There are only a few things that we do that our caveman ancestors also did. And there’s one important Caveman activity that you...
196 How to Benefit the Most from Podcast Guest Exchanges

196 How to Benefit the Most from Podcast Guest Exchanges

Wanna Podcast Guest Swap! You’ve heard of a podcast guest exchange, right? Sounds like a great idea – but there are a lot of ways it can go wrong. In this episode, I lay out all the basics so you can benefit from great guest exchanges and avoid...
190 Should You Start A Podcast for Your Personal Brand?

190 Should You Start A Podcast for Your Personal Brand?

If you’re a personal brand, and you haven’t yet ventured into the world of podcasting, this episode is tailor-made for you. But hold on, if you’ve already got a podcast, guess what? This episode is just as relevant for you. Basically, if you’re...