by Tim | Jul 27, 2021
Are you missing opportunities by being heard but not seen? You’re a podcaster but should you also be a video-creator? I can’t tell you how many times I talk to podcasters about podcasting and the question of video comes up. It seems like lately, more and more new...
by Tim | Jun 1, 2021
Can You Monetize Your Podcast with Subscriptions? The podcast world is always evolving and it raises a lot of questions. Almost instantly after Apple Podcasts sent out a notification about their new subscription service, emails started flooding my inbox. My...
by Tim | May 18, 2021
Stop comparing your podcast growth plan to everyone else’s You have a podcast growth strategy right? You know that plan you have for attracting an audience full of your ideal customers? Here’s the problem, most podcasters either don’t have a growth strategy or they...
by Tim | Apr 6, 2021
Was my Show Name Offensive? Why I Decided to Change It. “Are you aware of the connection of your show name to rape culture?” That was a question I got in an email a few months ago and it stopped me dead in my tracks. Now, I’m not going to pretend that my old show...
by Tim | Mar 23, 2021
Why Apple Killed the Subscribe Button (and What you Should Do About It) The world of podcasting is constantly changing and it can be tough to keep up. In fact, there’s so much change, you might be tempted to just ignore most of these miniscule shifts. Well, I don’t...
by Tim | Mar 9, 2021
The Best Way to Get Podcast Subscribers from Your Website I want to subscribe to your podcast. It seems like a simple thing. It should be a simple thing. I can’t tell you how many times I go to a podcasters website eager to check out their show. I love what I’m...
by Tim | Feb 23, 2021
Perfecting the promotional strategy of getting on other people’s podcasts. Getting on other peoples podcasts is one of the most effective ways to promote your show and reach a new audience. It’s the number one thing I coach my clients to do when they are looking to...
by Tim | Oct 20, 2020
How to Deal with Podcast Growing Pains Your audience loves you. They just can’t get enough. They want more and more content from you. It’s a good problem to have, but make no mistake it can still be a problem. “Even podcasters that are doing well still need help!”...
by Tim | Sep 22, 2020
You may be inadvertently doing a bait and switch Nobody likes to be duped. It’s no fun being let down. Everyone wants to get what they came for. So, are you disappointing your listeners by not living up to your own hype? Have you heard the term catfishing? It’s that...
by Tim | Sep 8, 2020
The Dos and Don’ts of Making Money From Your Podcast So, you want to be a podcast millionaire. You want a show so popular that advertisers will lob money bags at you non-stop. You have two choices, keep dreaming or listen up for a reality check. There are two ways...
by Tim | Aug 25, 2020
Every Podcaster Dreams of Monetizing. Here’s how to do it if you Have a Business Here’s a newsflash – creating a podcast costs time and often, money. It won’t take long before you start thinking, ‘I need to make some money here…’ If I had a dollar for every time...
by Tim | Jun 30, 2020
4 Types of Stories that Help You Connect with Your Listener Are you shoving facts and figures down your listener’s throat? Are you blathering on about yourself and failing to make a connection? Stories to the rescue! In my last episode I explained why...
by Tim | Jun 16, 2020
The scientific and not so scientific benefits of storytelling Gather round the campfire, podcasters, I have an f-bomb laced story for you. Be honest, when you read that sentence, did you actually picture a campfire? Of course you did, you’re human. And, that’s what...
by Tim | Apr 21, 2020
Why THIS Part of your Intro is Critical to Success I don’t want to alarm you, but you might be letting your listeners down. They’re not mad…just disappointed. Promises, promises, promises. Your podcast should be built on them. Or, rather on one in particular....
by Tim | Apr 7, 2020
Your listener loves your show. You love having listeners who love your show. The end. Is that all you want out of your podcast? A love affair? If you’re podcasting for your business or if you have hopes of your podcast being your business, love isn’t going to cut...
by Tim | Mar 24, 2020
Don’t let your show get derailed by COVID-19 I know it’s hard NOT to talk about the Coronavirus. I know it may even seem weird to do a podcast during a global pandemic without it being about this crisis. But, I think we can all agree – there are enough people...
by Tim | Feb 25, 2020
How podcasting helps you grow your business A lot of entrepreneurs wonder whether podcasting will be worth their time and effort. Does podcasting really have a good ROI? The answer is yes if you’re trying to grow your brand’s authority. If you want to increase your...
by Tim | Feb 11, 2020
Hundreds of podcasts are launching every day, don’t get left behind. Picture a sandbox. A good sized sandbox. Now, bend down and pick up some sand. Now, single out one grain. That’s your podcast in the podcast universe and it’s getting more and more crowded every day....
by Tim | Jan 28, 2020
Your Podcast Really Needs a Podcast So you’ve got a podcast or you’re planning to create a podcast and you’re focusing so much attention on your show that you think maybe, just maybe, you can skip the whole having a website for your podcast thing. EEENGHH! Wrong. I...
by Tim | Dec 3, 2019
Two ways to make your podcast more relevant to listeners How niche can you go? How niche should you go? And, how do you pull it off? Niching scares the crap out of podcasters. I think they’re afraid that if they target a smaller audience, they’ll have a small...
by Tim | Nov 19, 2019
A case study in support of making your podcast more niche You want a big audience, right? Big audience means big success, right? What if I told you that you could be way more successful if you focused on a small audience? A niche audience? In this week’s episode of...
by Tim | Oct 8, 2019
Making the right changes for the right reasons can make your podcast better. If my last podcast left you feeling like, ‘hot damn, I need to pivot!’ then let’s make sure you pivot right. In this episode, I cover how to do it and not eff it up. In case you missed my...
by Tim | Sep 24, 2019
If your podcast isn’t serving you, you might need a major podcast makeover. Be honest. Is your podcast delivering the results you expected when you committed the time and money to creating it? Are you considering taking it for coffee and gently explaining, “It’s not...
by Tim | Sep 10, 2019
Setting Smart Podcast KPIs that Move the Needle for your Business Mega-downloads = successful podcast, right? Not so fast, podcaster. Look, I get it. Watching your download numbers grow feels good. It’s like a whole bunch of gold stars on your homework. And,...
by Tim | Aug 13, 2019
eap the Benefits of Appearing on Other People’s Podcasts You’ve been invited to be on someone else’s podcast. Great. Now, don’t screw this up! It’s no secret that being a guest on another podcast is a great way to expand your reach, grow your authority, and...
by Tim | Jul 16, 2019
How Listener-Centric Podcasting Serves Your Audience and Your Business Be honest. Do you think about your listener every single show? You should! It’ll make your podcast better and it’ll be better for business. If you’re new here, let me clarify. I subscribe to the...
by Tim | Jun 18, 2019
Three tips that will help your podcast get found Yes. Confession time. Are you being lazy with your episodes titles? Are you naming them with as much consideration as say a file name? If you are, then you’re missing opportunities! Episode title names aren’t fun....
by Tim | Jun 4, 2019
The benefits of having a promotional trailer on iTunes (Apple Podcasts) In a time when all podcasts are choking in an overcrowded sea of podcasts, one stands out and becomes the hero the world needs right now… The language of movie trailers might be formulaic and the...
by Tim | Apr 16, 2019
The 3 Things You Need to Consider in Your Podcast for Business If you’re like most podcasters, you caught the bug and jumped right on the podcast trend train. Now, maybe you’re wondering why people aren’t flocking to your business after hearing your super awesome...
by Tim | Jan 22, 2019
An Experiment in Podcast Marketing Growth Hacks It’s the holy grail of podcasting – the secret to growing your audience! In this episode, I’m going to reveal the one thing you need to do to see those download steadily increase. So, get ready to have you mind...
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