It’s Audit Time! Now, I know the word ‘audit’ might send shivers down your spine, but stick with me. This isn’t about government forms, spreadsheets or locating ancient receipts—this is about making sure your podcast is the powerhouse marketing tool...
Don’t Fear the Podcast Niche: Why Going Nice and Nichey Could Be Your Best Move Yet Are you terrified of niching down your podcast? You’re not alone. I meet with a lot of podcasters and many of them hesitate, worried that narrowing their focus will limit...
ver feel like you’re running out of new podcast topic ideas? Maybe you feel like you’ve covered everything and your struggling to talk about something new. Well, let’s talk about why repetition isn’t just okay, but absolutely essential for your...
Do you want your podcast to be remembered, understood, and trusted? Then it’s time to embrace the secret weapon of the world’s most compelling speakers: repetition. That’s right, repetition. Repetition isn’t just a broken record; it’s a powerful...
So, your guest wants to promote themself on your podcast… Just because everyone else is doing it, doesn’t mean you should. In this episode, I tackle a common pitfall that can derail your podcast’s flow and alienate your listeners: letting guests run...
Is Your Podcast Feeling a Little Stale? Has your podcast lost its luster? Here are 3 ways to breathe new life into your podcast without blowing up the entire thing. 1. Perform Maintenance on Key Communication Pieces First, let’s tackle the core elements...
You’ve got an awesome guest booked for your podcast. They look fantastic on paper, credentials galore. But when the interview mic gets hot, things fall flat. Short, one-word answers leave you wondering if you’ll have to pull the pin on the whole episode....
If you have a podcast where you interview guests, STOP. When you decided to get into podcasting you thought, it would be a great way to build your authority, grow your visibility, and improve your conversions. Awesome. And then you looked at the other podcasts out...
Bored with Podcasting?Here’s How to Tell if It’s Time to Quit Your Podcast Are you still in love with our podcast… or are you getting kind of bored? Before you kick your podcast to the curb, let’s take a step back and see if there is any...
Don’t Blow Your Interview with the First Question! Instead, Captivate Your Audience from the Start In this episode, I want to convince you to NEVER start an episode with a LAME question again becasue it’s killing your podcast. Have you ever used these...
This is a reality check-in. How’s your podcast performing? Is it getting you the results you were hoping for? Or, is it stuck in the mud? Stealing time and not delivering leads or helping you convert with greater ease? Maybe you’ve even considered...
I’m taking a moment to celebrate a special milestone – our 200th episode! It’s been an incredible 7-year journey, and I want to share some valuable insights from this experience that can help you turn your podcast into a marketing machine for your...
Ever wondered how to turn your podcast from ‘meh’ to ‘mind-blowing’? Well, have I got a story for you… There are only a few things that we do that our caveman ancestors also did. And there’s one important Caveman activity that you...
I’m afraid I’ll run out of podcast episode topics… ” This is what one entrepreneur told me about why they haven’t started their podcast yet. And I get it, the fear of not having what I call ideas-endurance is very common....
If you created your podcast to grow your authority and your business I can relate… but can your listeners? Relatability: The Key to Building Authority You’re undoubtedly a smarty pants. An expert in your field, a thought leader, someone who knows their...
Want a podcast that gets action? Then never skip the call to action! It may seem like an obvious statement but I hear so many podcasters skip or butcher the call to action in their podcast. I’ve shared the importance of the Call to Action before. So, if you want...
Unleash the Power of Engaging Guest Introductions to Level Up Your Podcast Introduction: Today, we’re diving deep into the world of guest introductions. Brace yourselves, because I’ve got some tough love to share. If your guest intros are lackluster and...
There are a lot of good reasons to podcast for your business but if you don’t know which one is behind YOUR podcast it won’t serve your listener, and that means it likely won’t serve your business either. In other words, when you’re not clear...
Follow this Strategy to Get More Leads and Sales from Your Podcast If your podcast is supposed to be a marketing tool for your business but it’s not working, this episode is for you. So often people get excited about creating a podcast (and who wouldn’t,...
So, you’re cruising along with your podcast. It’s growing slowly but steadily. And then suddenly, it stops. You’re not losing listeners but you’re not gaining them either. You’re in a podcast rut. The good news is that lots of podcasters deal with this. It’s...
The Most Important Questions Happen Before you Hit Record Podcasters ask me all the time if they should give their guests the questions before the interview. My no BS answer is – NO Way Jose. I don’t know if it’s all of the years I spent on talk...
The Good, Bad & Ugly of Podcasting in the Age of Artificial Intelligence (AI) If you listen to my last episode on AI and Podcasting then you know that we, the human podcast hosts, don’t have much to fear in terms of being usurped by our AI counterparts. At least...
The AI Takeover of Podcasting: The Robo-pocalypse This is how I generated it. I used: https://chat.openai.com/ . Free to use (at the time of this episode). PROMPT Write a podcast script for an ai generated voice about how podcasts can be 100% ai created and nobody...
It’s an invasion! AI is going to take all of our jobs! Grab your homestead now while you still can… Okay, so it’s not quite time to panic about how Artificial Intelligence is going to decimate the economy and take all of our jobs. But, it is time for us podcasters to...
Podcasting seems like a fun idea and what-the-heck, it’ll be great for my business. After speaking with hundreds of podcasters, I’m convinced that this exact thought is what lead them to start their podcast. And I agree. It is fun. And it can be great for...
Podcasting is easy. Just grab a mic and go. Lots of people are making tons of money podcasting. These are lies. Or at best, half truths. In this episode, I get real with you about some of the harmful industry lies being told to podcasters. But don’t worry, it won’t...
Do you spend hours in conversation with your guests just to get one juicy story out of your guests? Have you ever wondered how talk show hosts and professional podcasters manage to get the best stories out of their guests in such a short time? It’s not magic. It’s...
Sometimes I listen to a podcast and I can almost see the questions the podcast interviewer is asking. I picture them clutching to these questions like it’s a floating door next to the almost sunk Titanic. Somewhere, someone in the podcasting world told people to...
Where do you put your promo? Are you asking for something right out of the gate? Do you like to sneak it in the middle? Or are you closing with your CTA? There are a lot of opinions about the best placement of your call to action and in this episode, I’m going to...
One of the best parts of what I do is getting to meet so many podcasters. I love it when they bring their problem podcast or podcast dreams to me. And, with hundreds of coaching meetings under my belt, I can see the patterns. Every podcaster or would-be podcaster is...
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