138 The Number 1 Sign Your Podcast is Too Self-Serving

138 The Number 1 Sign Your Podcast is Too Self-Serving

Are You Failing Your Podcast Listener by Serving Yourself First? A Big Get. That’s what people in radio call landing an interview with a big name celebrity or a hard to nail-down politician. But, sometimes, that ‘big get’ is all about ego instead of being about...
137 How Going Local Can Increase Your Podcast Impact

137 How Going Local Can Increase Your Podcast Impact

Niche Down to Boost Listener Loyalty and Connection   Niching your podcast to increase your impact is no longer a secret strategy. But, have you ever considered going local as a way to niche down?  Forget the world wide web –  get traction where you live by...
136 Video or Podcast? Which is the Most Effective Form of Marketing?

136 Video or Podcast? Which is the Most Effective Form of Marketing?

Are you missing opportunities by being heard but not seen? You’re a podcaster but should you also be a video-creator?  I can’t tell you how many times I talk to podcasters about podcasting and the question of video comes up. It seems like lately, more and more new...
133 What’s the Best Way to Start Strong Every Podcast Episode?

133 What’s the Best Way to Start Strong Every Podcast Episode?

Scripted Podcast? Improve Your Performance with this Top Tip… Have you ever noticed that things are a little bumpy out of the gate when you turn that mic on? Well, if you have, you are in good company. Some of the best radio voices need time to warm up, to get...
131 Why Your Podcast Growth Strategy Needs to be Custom

131 Why Your Podcast Growth Strategy Needs to be Custom

Stop comparing your podcast growth plan to everyone else’s You have a podcast growth strategy right? You know that plan you have for attracting an audience full of your ideal customers?  Here’s the problem, most podcasters either don’t have a growth strategy or they...