Is your podcast gear obsession a problem?
I can geek out about gear with the best of them. What I can’t do is stand by while podcasters go so far down the podcast equipment rabbit hole that they risk never emerging (or launching their podcast).
I see a ton of posts in podcast groups about which mic, which cables, which mixer, which editing equipment will lead to podcast-glory. I’m here to pull you out of the podcast equipment weeds. To grab you by your little cotton tail and rip you out of the hole.
Newsflash: Equipment is not the most important part of your podcast. And, it certainly isn’t going to make or break you (as long as you have the bare minimum).
If you’re spending all of your time worrying about your equipment then I hope you are either:
- a) the host of a show about podcast equipment
- b) a total hobby-podcast who does this just for the love of talking shop with other podcast geeks
- c) a host with buckets of loyal listeners and sponsors
If that’s you; carry on.
The rest of you – smarten up. All of this gear-obsessing is just a distraction from what you really should be obsessing over. Um, your show content and doing the work to make sure that people actually hear your show content.
I know, I know. The gear is the fun part. But, if you’re podcasting to grow your business or you’re hoping to make your podcast your business then you need to focus on the stuff that is actually going to move the needle.
Here’s what matters. Your listeners. Your content. Your marketing.
Here’s the gear that will get you to where you need to go:
Mic: Audio Technica ATR2100
Editing Software: Audacity
Here is my resource page listing all the details with links!
If you’re waiting to start your podcast because of equipment needs, if you’re spending hours in Facebook groups talking about the latest gear (and you’re not in the above mentioned categories of podcasters), if you’d rather blame your gear than do some serious marketing then this episode of Just the Tip is your kick in the pants. Plus, I give you a few marketing ideas to boot.
Now, don’t let me catch you back in those podcast equipment weeds!
Ready to stop blaming the gear and focus on your content (and performance)? Want to start a podcast for your business the right way? Hit me up for a free 15-minute coaching call.