How to Use Your Podcast as a B2B Marketing Tool Can podcasting really work as a B2B marketing technique? Absolutely—but only if you do it right. Podcasting is a fantastic way to grow your authority, build trust, and ultimately win business in the B2B space. But many...
Hello, I’m a podcast coach. A what? A Podcast Coach. Well, what the hell is a podcast coach? This conversation doesn’t happen as much now as it used to but that doesn’t mean people aren’t wondering about it. And if they’re podcasters, they are often also thinking, ‘Do...
Every Podcaster Dreams of Monetizing. Here’s how to do it if you Have a Business Here’s a newsflash – creating a podcast costs time and often, money. It won’t take long before you start thinking, ‘I need to make some money here…’ If I had a dollar for every time...
Your Podcast Really Needs a Podcast So you’ve got a podcast or you’re planning to create a podcast and you’re focusing so much attention on your show that you think maybe, just maybe, you can skip the whole having a website for your podcast thing. EEENGHH! Wrong. I...
Harness the power to project and reflect energy Are you using the energy mirror technique to make sure your podcasts are consistent, engaging and on-brand? No? Then you better take a good look at yourself and your podcast. The energy mirror technique is not a random...
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