by Tim | Sep 5, 2017
Turning Your Listeners into Loyal Fans(and Customers) Podcasters who are trying to build their brand or grow their sales through their podcast can learn a lot from traditional radio. Radio stations work endlessly to attract listeners. Once they have them, they work...
by Tim | Nov 15, 2016
Why You Need to Create Your Own ‘Jennifer’ When you turn on your mic, who do you picture your listening? Who, exactly, are you talking to? If you don’t know, chances are your audience isn’t as big as it could be. It’s time for you to figure it out –...
by Tim | Oct 25, 2016
How to Determine the Duration of Your Show Every couple of months I see this question pop up in podcaster forums and on podcast Facebook groups – How long should my podcast be? Or, What’s the ideal length for a podcast. Then the flurry of opinions fly in. 30...
by Tim | Oct 18, 2016
How to Hook Listeners with an Effective Podcast Intro Picture this. Your listeners are sitting in a basket suspended over the shark infested water. There is a laser that is slowly slicing through the rope holding it up. You have thirty seconds to turn off the laser....
by Tim | Sep 20, 2016
Pull It or Publish It, That is the Question I see this a lot in Facebook Groups. Someone is debating whether or not to publish an episode of their podcast despite it having some glaringly wrong issue. So, what should they do? **Spoiler Alert: you’re not going to like...
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