043 Why You Need to Designate a Podcast Bus Driver

043 Why You Need to Designate a Podcast Bus Driver

Who’s Driving Your Podcast Bus? Imagine a car with two steering wheels and two sets of pedals. Wouldn’t that be fun? The answer is no. You’d be dead. If you host a podcast with more than one person or you have guests on your show then your podcast is in...
042 Getting the Most From Your Podcast Mic

042 Getting the Most From Your Podcast Mic

Better Sound without Breaking the Bank So, you didn’t spend $500 on a microphone when you started your podcast. That’s okay. Neither did I. here are a million things I’d rather spend my money on. Let me name a few. Beer, whisky, tequila, ribs, Saskatchewan Roughrider...

039 Get Out! How to End Your Podcast Right

Why Your Call to Action is a Service to Your Listener Awkward good-byes are the worst. Am I going in for a hug? How about a kiss? Or my fist-bump hits your high-five and suddenly you’re gear-shifting me like you’re driving a big rig. Don’t let your goodbyes be awkward...

038 How to Make Your Podcast Convert Better

Turning Your Listeners into Loyal Fans(and Customers) Podcasters who are trying to build their brand or grow their sales through their podcast can learn a lot from traditional radio. Radio stations work endlessly to attract listeners. Once they have them, they work...

037 Who Are You Talking To?

Why You Need to Create Your Own ‘Jennifer’ When you turn on your mic, who do you picture your listening? Who, exactly, are you talking to? If you don’t know, chances are your audience isn’t as big as it could be. It’s time for you to figure it out –...