108 How to Use Storytelling Effectively in Your Podcast

108 How to Use Storytelling Effectively in Your Podcast

4 Types of Stories that Help You Connect with Your Listener Are you shoving facts and figures down your listener’s throat? Are you blathering on about yourself and failing to make a connection?    Stories to the rescue!    In my last episode I explained why...
102 How to Help Your Listener Take the Next Step

102 How to Help Your Listener Take the Next Step

Your listener loves your show. You love having listeners who love your show. The end.  Is that all you want out of your podcast? A love affair?  If you’re podcasting for your business or if you have hopes of your podcast being your business, love isn’t going to cut...
099 Why Podcasting is Good for Building Your Authority

099 Why Podcasting is Good for Building Your Authority

How podcasting helps you grow your business A lot of entrepreneurs wonder whether podcasting will be worth their time and effort. Does podcasting really have a good ROI?  The answer is yes if you’re trying to grow your brand’s authority. If you want to increase your...
098 – How to Stand Out in a Sea of Podcasts

098 – How to Stand Out in a Sea of Podcasts

Hundreds of podcasts are launching every day, don’t get left behind. Picture a sandbox. A good sized sandbox. Now, bend down and pick up some sand. Now, single out one grain. That’s your podcast in the podcast universe and it’s getting more and more crowded every day....
096 How to Get Out of Podcast Launch Paralysis

096 How to Get Out of Podcast Launch Paralysis

You’ve decided to do a podcast. You’ve recorded a couple of episodes. And then you re-recorded them. And now, they’re sitting their collecting digital dust because you don’t know if they’re good enough. Sound familiar? You’ve got Podcast Launch Paralysis.  First of...