Who’s Driving Your Podcast Bus? Imagine a car with two steering wheels and two sets of pedals. Wouldn’t that be fun? The answer is no. You’d be dead. If you host a podcast with more than one person or you have guests on your show then your podcast is in...
Don’t you hate it when someone get’s your name wrong? Introductions can ruin a first impression not only for the introducer but also for the introducee. And when you’re hosting a podcast, introducing your guest wrong doesn’t look good on you and it certainly isn’t...
Turning Your Listeners into Loyal Fans(and Customers) Podcasters who are trying to build their brand or grow their sales through their podcast can learn a lot from traditional radio. Radio stations work endlessly to attract listeners. Once they have them, they work...
Why You Need to Create Your Own ‘Jennifer’ When you turn on your mic, who do you picture your listening? Who, exactly, are you talking to? If you don’t know, chances are your audience isn’t as big as it could be. It’s time for you to figure it out –...
How Habits Lead to Consistency in Performance Whether you call them superstitions, rituals or just old habits; when you do the same thing before an event, it becomes part of that event. And, when you skip it – bad things happen. No, this is not like one of those...
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