Injecting Emotion into Your Interviews and Ideas How does your podcast make your listener feel? If you just shrugged your shoulders, we have a problem. Here’s a newsflash – your audience wants to have an emotional reaction to your show. They want to feel...
Steal this radio biz technique Hey you. Yeah, you. I’m talking to you. If you’ve listened to my podcast before then you know that I’m always talking to you. Just you. Wanna know why? If you want to build a better relationship with your listener, you need to be talking...
Don’t let those numbers own you. Are you guilty of checking your download stats on the daily just to see how popular you are? Are you obsessed with where iTunes ranks your podcast in your niche category? Confess, have you ever checked more than once a day? I’ve...
The Dangers of Letting Sales Drive Content Don’t be a sell out! No, I’m not talking about never accepting money from a sponsor or selling ads on your podcast. I’m talking about treating your audience like a commodity. I get it. You worked hard to build your audience...
A Reality Check on Creating a Podcast Is podcasting a giant time-suck? It certainly feels like that for a lot of podcasters. So, are they doing it wrong? Are you doing it wrong? Probably not. In this episode, I breakdown where all that podcasting time goes and what...