233 How Repelling Listeners Can Actually Boost Your Podcast ROI
How to Repel the Wrong Podcast Listeners (and Why You Should) Let me say something that might sound totally backward: your podcast should be a turn-off. Yep. A total deal-breaker. But only for the wrong people. If you’re using your podcast to grow your business, and I...
231 Want to Start a Podcast? Here’s What You Actually Need to Succeed
Don’t Start a Podcast Without a Plan: How to Launch a Podcast That Grows Your Business in 2025 So, you’re thinking about launching a podcast for your business in 2025? Love that for you. But let me be real—if your plan starts and ends with buying a microphone, you’re...
217 How to Give Yourself a Podcast Audit (and Improve Your ROI)
It’s Audit Time! Now, I know the word ‘audit’ might send shivers down your spine, but stick with me. This isn’t about government forms, spreadsheets or locating ancient receipts—this is about making sure your podcast is the powerhouse marketing tool...
210 3 Ways to Give Your Podcast a Refresh (without Pivoting)
Is Your Podcast Feeling a Little Stale? Has your podcast lost its luster? Here are 3 ways to breathe new life into your podcast without blowing up the entire thing. 1. Perform Maintenance on Key Communication Pieces First, let’s tackle the core elements...
