160 What’s the Most Effective Time in a Podcast Episode to Do a Promo?
Where do you put your promo? Are you asking for something right out of the gate? Do you like to sneak it in the middle? Or are you closing with your CTA? There are a lot of opinions about the best placement of your call to action and in this episode, I’m going to...
159 Are You Throwing Away the Most Important Part of Your Podcast?
Repetition and Consistency are Essential and Powerful Just because you’ve said it 100 times doesn’t mean someone has heard it 100 times. And it certainly doesn’t mean you can toss it away like a 2 month-old iPhone. (Apple slam!) I hear this all the time. It happens in...
158 Why Having Your Podcast Guest’s Name in the Episode Title is a Mistake
Make a sticky note and put this up in your podcast studio: The Weight is in the ‘Why’, Not the ‘Who’. Let me help you decipher this one. The weight or the value of each episode comes from why someone would listen NOT who you have on your show. Let that sink in....
157 Want a Better Sounding Podcast? Do This With Your Mic
So, you got the most expensive mic and you thought that would make you sound great. I have bad news for you. The best mic can still sound like crap if you’re using it wrong. If you want to sound great, you need to have good mic technique. I explain all about proper...
