You may be inadvertently doing a bait and switch Nobody likes to be duped. It’s no fun being let down. Everyone wants to get what they came for. So, are you disappointing your listeners by not living up to your own hype? Have you heard the term catfishing? It’s that...
Why THIS Part of your Intro is Critical to Success I don’t want to alarm you, but you might be letting your listeners down. They’re not mad…just disappointed. Promises, promises, promises. Your podcast should be built on them. Or, rather on one in particular....
How podcasting helps you grow your business A lot of entrepreneurs wonder whether podcasting will be worth their time and effort. Does podcasting really have a good ROI? The answer is yes if you’re trying to grow your brand’s authority. If you want to increase your...
Your Podcast Really Needs a Podcast So you’ve got a podcast or you’re planning to create a podcast and you’re focusing so much attention on your show that you think maybe, just maybe, you can skip the whole having a website for your podcast thing. EEENGHH! Wrong. I...
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