099 Why Podcasting is Good for Building Your Authority

099 Why Podcasting is Good for Building Your Authority

by | Feb 25, 2020

How podcasting helps you grow your business A lot of entrepreneurs wonder whether podcasting will be worth their time and effort. Does podcasting really have a good ROI?  The answer is yes if you’re trying to grow your brand’s authority. If you want to increase your...
098 – How to Stand Out in a Sea of Podcasts

098 – How to Stand Out in a Sea of Podcasts

by | Feb 11, 2020

Hundreds of podcasts are launching every day, don’t get left behind. Picture a sandbox. A good sized sandbox. Now, bend down and pick up some sand. Now, single out one grain. That’s your podcast in the podcast universe and it’s getting more and more crowded every day....
096 How to Get Out of Podcast Launch Paralysis

096 How to Get Out of Podcast Launch Paralysis

by | Jan 14, 2020

You’ve decided to do a podcast. You’ve recorded a couple of episodes. And then you re-recorded them. And now, they’re sitting their collecting digital dust because you don’t know if they’re good enough. Sound familiar? You’ve got Podcast Launch Paralysis.  First of...
095 The Most Important Advice About Podcasting

095 The Most Important Advice About Podcasting

by | Dec 31, 2019

If you listen to only one tip in the entire history of this podcast filled with tips for podcasts, let it be this one. Drum roll, please. Be listener-centric. Oh wow, I could almost hear the disappointment from here. But wait, you may know that this is the most...
093 How to Niche Down Your Podcast Like a Pro

093 How to Niche Down Your Podcast Like a Pro

by | Dec 3, 2019

Two ways to make your podcast more relevant to listeners How niche can you go? How niche should you go? And, how do you pull it off?  Niching scares the crap out of podcasters. I think they’re afraid that if they target a smaller audience, they’ll have a small...