Turning Your Listeners into Loyal Fans(and Customers) Podcasters who are trying to build their brand or grow their sales through their podcast can learn a lot from traditional radio. Radio stations work endlessly to attract listeners. Once they have them, they work...
Pull It or Publish It, That is the Question I see this a lot in Facebook Groups. Someone is debating whether or not to publish an episode of their podcast despite it having some glaringly wrong issue. So, what should they do? **Spoiler Alert: you’re not going to like...
One mistake many new podcasters make is that they 1) think they need a professionally produced intro and then 2) create an intro that doesn’t match their brand. Talk about a bad start! Look, I know a produced podcast intro can sound slick and sexy and it makes your...
Stop Making Your Listener Feel Dumb Want to know a quick way to lose a lot of listeners? Assume they know what you’re talking about. Talk over their heads and they’ll be hitting delete lickety split. In this podcast, I explain a few simple ways that you can avoid...
Using the Power of Silence in Podcasts It takes balls. Really. It’s not easy to shut up during your podcast. But, if you can pull it off – your fans will love you for it. As a host you feel responsible for filling the show up. You worry that the second you’re...
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