233 How Repelling Listeners Can Actually Boost Your Podcast ROI

233 How Repelling Listeners Can Actually Boost Your Podcast ROI

How to Repel the Wrong Podcast Listeners (and Why You Should) Let me say something that might sound totally backward: your podcast should be a turn-off. Yep. A total deal-breaker. But only for the wrong people. If you’re using your podcast to grow your business, and I...
216 How to Overcome the Fear of Niching Down Your Podcast

216 How to Overcome the Fear of Niching Down Your Podcast

Don’t Fear the Podcast Niche: Why Going Nice and Nichey Could Be Your Best Move Yet   Are you terrified of niching down your podcast? You’re not alone. I meet with a lot of podcasters and many of them hesitate, worried that narrowing their focus will limit...