Why You Need to Create Your Own ‘Jennifer’ When you turn on your mic, who do you picture your listening? Who, exactly, are you talking to? If you don’t know, chances are your audience isn’t as big as it could be. It’s time for you to figure it out –...
How to Handle Sponsorships Successfully Congratulations! You’ve got your first sponsor. Before you start dancing all the way to the bank, you better make sure you’re handling it right or you’ll lose your listeners and your sponsor quick. Here’s the deal. Sponsors want...
The Best and Easiest Way to Improve Your Podcast So often we get caught up in the process of creating our podcast – finding a guest, writing show descriptions and marketing it. Then, we track our downloads, analyze the numbers and make sure our artwork is...
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