259 How Overproducing Your Podcast Can Make it Less Effective

259 How Overproducing Your Podcast Can Make it Less Effective

How good does podcast audio need to be? Many entrepreneurs using podcasting as a marketing tool make the mistake of overdoing it with audio production. Your podcast audio needs to be clear, clean, and easy to listen to, but not so polished that it starts to feel...
023 Does Your Professional Intro Turn Off Listeners?

023 Does Your Professional Intro Turn Off Listeners?

One mistake many new podcasters make is that they 1) think they need a professionally produced intro and then 2) create an intro that doesn’t match their brand. Talk about a bad start! Look, I know a produced podcast intro can sound slick and sexy and it makes your...